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PHOTOGraphie 2019

Professional Photography Festival

  • PHOTOGraphie
    • 2019 Festival Schedule
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      • 2016 Gallery
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    • KEYNOTE SPEAKERS
      • Dana Pugh
      • Don Komarechka
    • SEMINAR SPEAKERS
      • Christina Craft
      • Tracey Farrington
      • Lisa Kaulback
      • Don MacGregor
      • Aura McKay
      • Monashee
      • Taylor Roades
      • Eric Stewart
      • Grant Withers
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Aura McKay

4 Steps to Simplifying Your Marketing

What’s more important:

  1. great photography?
  2. great marketing?

The hard truth is you can be an exceptional image maker and still be counting pennies at the end of every month. In today’s marketplace it is almost more important to be skilled at marketing than to be excellent at photography.

And marketing…it is not as simple and straight forward as those ‘miracle funnel formulas’ and quick fix ads want you to believe. It is a complex, diverse, highly customizable, and often overwhelming set of skills and talents.

So…if you have the money (and are at the right stage in your journey), hire a professional! Of course, for most of us….we have more time than money.

And if you are DIY’ing your marketing, you want to know these 4 steps for making that as simple and successful as possible.

Aura walks you through her COUNTDOWN TO CASHFLOW and the keys to focusing your time, effort, and money on marketing that works. After this program, you will:

  • Understand what marketing is and what it isn’t
  • Know what your next step is to market your business
  • Discover where the gaps are in your marketing plan
  • Learn a specific process to creating a clear plan

Aura McKay

is the founder of Business of Creativity, an international award winning professional photographer, and an inspiring business coach.

She brings an enthusiastic, no holds barred, get right-to-the-heart-of-the-matter approach to delivering productivity, business planning, and marketing strategies for creative entrepreneurs.

Her passionate energy combined with practical tools, systems, and structure have helped hundreds of service based freelancers, entrepreneurs, and small business owners make more money with less stress and uncertainty.

Aura has a strong background and education in traditional marketing and business that she layers with her dedication to personal development and an almost 20 year career as a professional photographer.   This brings a focus on transformational business strategies to create productivity, fulfillment, and success for her creative clients.

Business of Creativity offers online courses, group training, year long masterminds, and one on one coaching to help creative entrepreneurs bridge the gap between your creative genius and making money in a sustainable business.

www.auramckay.com

www.auramckayphotographer.com

www.businessofcreativity.ca

IG @auramckayphotos

IG @businessofcreativity

FB facebook.com/auramckay.coach

FB facebook.com/groups/thebusinessofcreativity

Twitter @bizofcreativity

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  • KEYNOTE SPEAKERS
    • Dana Pugh
    • Don Komarechka
  • SEMINAR SPEAKERS
    • Christina Craft
    • Tracey Farrington
    • Lisa Kaulback
    • Don MacGregor
    • Aura McKay
    • Monashee
    • Taylor Roades
    • Grant Withers
  • Market Place

Schedule of Ticketed Events

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